Education
2022-2024
New York University
MA in Music Business
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Relevant Coursework: Strategic Marketing in the Music Industry, Writing in the Music Industry, Concert Management, Data Analysis in the Music Industry: Strategy and Application, Music Publishing, Law and Music Industry
2018-2021
New York University
BA in Journalism and Social and Cultural Analysis
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Relevant Coursework: Multimedia Journalism, Covering Race and Class in NYC, Covering a Beat Through the LGBTQ Lens, Race, Gender and Sexuality in U.S. History
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Dean's List
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UAA All Academic Honors
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IAAC Honor Roll
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3.6/4.0 GPA
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Varsity DIII Cross Country, Indoor and Outdoor Track and Field
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Contributing Writer to Washington Square News
Professional Experience
Current
Atlantic Records
Pop/Rock Digital Marketing Intern
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Assist large NYC digital and marketing team with diverse roster alongside several aspects of artists’ creative campaigns from conception to completion
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Develop ideas for maximum exposure for each artist through performances, promotions, content development/strategy, collaborations, merchandise and more
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Formulate, edit and upload content for 4 different unofficial artist TikTok profiles
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Communicate with content creators for video collaborations and discuss project budgets
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Manage a roster of artists’ Youtube Shorts content and sales and streaming numbers
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Compile weekly digital reports to help marketing team stay up to date on all marketing, digital, social short form and pop culture trends
Current
2b Entertainment
Publicity Intern
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Draft press releases for upcoming artist announcements and upload to Constant Contact
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Compose creative email pitches for new song/album releases to send out to editors
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Write up press offers from interested podcasts, TV and print
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Research media outlets and create large pitch lists with varying beats (location, genre, topic etc.)
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Create tour grids to keep track of upcoming show dates and press invites
June to Aug. 2023
Atlantic Records
Publicity Intern
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Supported group of assistants and publicists in their various daily tasks
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Drafted and edited mock-ups of press clips, one sheets/quote sheets, press kits & press releases
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Created content for Instagram with notable press hits, releases, interviews and more using Canva - gained 1,000 followers for @atlanticpublicity in 3 months
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Searched for artist mentions, features, interviews & event listings in national & local newspapers and magazines daily
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Oversaw and maintained departmental organization for entire publicity team
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Researched publicity contacts using Cision
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Updated Atlantic Publicity's Press website through Wordpress
Jan. to May 2023
Le Poisson Rouge
Live Music Marketing Intern
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Managed internal marketing and informational displays/prepared out of house marketing materials
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Updated and created content for LPR social media (Instagram and TikTok)
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Edited content for dissemination in dedicated email blasts and newsletter inclusions
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Tracked social media and ticketing stats
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Website maintenance and audits of event listings across a variety of verticals
Sept. to Dec. 2021
NYU Local
On Campus Editor and Entertainment Staff Writer
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Pitched two to four stories weekly and brainstormed with editors
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Wrote and edited pieces ranging from 400-1000 words
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Covered entertainment, news, city, culture and more
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Achieved an average of 158 views per story and a read ratio of 40% in the month of Sept.
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Promoted from staff writer to on campus editor in two months
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Maintained a weekly music review column
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Edited variety of pieces from a staff of 40 students during 8 hour Friday shift
Sept. to Dec. 2021
North Six Productions
PR Intern
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Managed a gifting send out over the course of a month with 193 high profile talent both nationally and internationally located
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Handled other PR and influencer mailings
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Utilized Influencer Intelligence, Meltwater and Tagger to track influencers and media
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Coordinated and attended brand event with 311 industry VIPS, influencers and media
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Tailored media and influencer lists for numerous clients
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Routinely updated media database of over 2,000 contacts
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Assisted with building client reports and project recaps across PR and influencer campaigns
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Performed research and market analysis activities across media, influencer and brand communications landscape
Jan. to May 2021
Lindsey Media
PR Intern
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Facilitated press inbox send outs to over 200 editors
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Composed daily pitch emails for around 20 clients
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Developed media lists of over 200 contacts
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Coordinated influencer giftings and monitored celeb and media coverage across multiple social platforms
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Researched for special projects as they arose
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Assisted with writing and scheduling blog posts
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Edited weekly 500-1000 word pieces on fashion, beauty and culture
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Created and curated social media posts on Instagram account with a following of 900 people
Jan. to Apr. 2021
She's All That by Kristin Corpuz
Editorial Intern
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Handled daily showroom traffic and organized clothes, shoes and accessories from over 20 clients
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Attended and transcribed half hour to hour long client meetings
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Assisted in giftings to celebrities and monitored celeb coverage
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Worked at NYFW Press Events and checked in guests, helped models backstage and planned front of house seating arrangements